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YuLife has been selected for the Impact Fifty Award

Impact Fifty

YuLife has been recognised as one of the most impactful companies to work for and awarded the Impact Fifty Award 2023. Impact Fifty recognises only 50 companies for their commitment to creating a workplace environment where all employees feel they are making a genuine impact on an important cause.


Impact Fifty is the latest series by Hyer, deep diving into the world of impact and beyond. Exploring the most meaningful places to work and going behind the scenes to meet the most defining companies.

Impact Fifty


YuLife is a tech-driven financial services brand on a mission to inspire life and turn financial products into a force for good. The company is fundamentally shifting the nature of group insurance to provide an engaging and supportive employee experience harnessing the power of gamification and behavioural science, to rewards healthy living and put everyday wellness within reach of everyone.


The core of YuLife’s product offering is the gamified YuLife app which engages teams to compete in everyday wellness activities such as walking, meditation and cycling to earn YuCoin, YuLife’s virtual currency, through which policyholders can earn discounts and vouchers from leading brands or to improve the world through planting trees or donating to charity. With YuLife, companies can create a more resilient, productive and innovative workforce that is well positioned for the future.

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Meet the team behind YuLife

Sam Fromson

Co-founder & COO

Why are you personally connected to the company's mission? 

Inside the culture

The culture behind YuLife

"We are an insurance business that wants to change the world for the better. Part of that mission is to create an internal culture where our people can grow and thrive.


We genuinely care about all our people at YuLife and know that our hybrid working approach allows people the flexibility to achieve a meaningful work-life balance. Our communication across numerous channels continues to support the culture we are creating where people feel included and informed.


When it comes to creating a positive work environment for our people, we don’t just talk the talk, we walk the walk. We’ve put wellbeing at the heart of the workplace by having strong values, hiring others who share those values, and introducing practical measures - not gimmicks - to make employees feel nurtured and supported and able to be their true, authentic selves."

Impact Leaders

Impact Fifty is a movement that selects only the highest standard careers and companies that genuinely make an impact on important causes.


As a result of being selected into Impact Fifty, YuLife has proved and continues to commit to creating a workplace environment where all employees feel that they are making a genuine impact on an important cause.


Careers that make a difference


Impact Fifty Leaders

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Careers that mean more

Live Jobs
with  YuLife

Careers that mean more

“I get to help build the world I want to live in.”

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